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Tracey Road Equipment Announces New Location In Batavia, NY

Posted by on 19 May 2017


March 1, 2017: Jerry Tracey, CEO of Tracey Road Equipment, announces the opening of a new location in Batavia, NY. As a result of our increasing success, our continual commitment to customer service, and a growing customer-base, Jerry set sights on expanding the Tracey Companies throughout New York State. The New Tracey Road Equipment location, formerly “Boyles Motor Sales Inc.”, will allow Tracey Road Equipment to now serve Western NY including Buffalo and the surrounding areas.

Just like our additional locations, Tracey Road Equipment Batavia will have both Truck and Equipment sales, parts, service and rentals.

Tracey says, “We’re looking forward to continuing to serve the current customers of Boyles Motor Sales, as well as an exciting opportunity to develop new relationships around the greater Buffalo and Western New York areas”.

Established in 1976, Tracey Road Equipment will now have 6 locations spanning the state of New York. Today, Tracey’s Corporate Offices, contemporary shop, and beautiful facilities are situated on 38 acres in East Syracuse, New York. Combined with our 5 additional state-of-the-art facilities spanning New York State that are located in Albany, Binghamton, Rochester, Watertown and now Batavia, our facilities are among the biggest and best heavy-duty truck and construction equipment dealerships in the region. We have invested in building and maintaining the finest facilities, representing quality products backed by an insightful sales team, developing an immense rental fleet, staffing a knowledgeable parts team, and sustaining a trained, committed service department.

Front End AlignmentElite Support: We pride ourselves on exceptional customer service and support. Through an extensive certification process, Tracey Road Equipment, a Freightliner and Western Star dealer, has achieved Elite Support status at 4 of our 6 locations (Syracuse, Rochester, Watertown and Binghamton) and is in the process of certification at our other locations. In general, Elite Support is designed to provide rapid diagnosis, responsive turn-around time, consistent communication, robust parts availability and superb customer service – all provided by highly trained staff.

For information regarding the New Batavia location, visit or call (800) 872-2390.