This Week’s Dirt

This just in from PRNewswire… Daimler Truck Financial has been rated the highest in “Dealer Satisfaction” among captive finance firms:

In one of the toughest environments for the U.S trucking industry in years, Daimler Truck Financial achieved the No. 1 ranking in the Annual Dealer Satisfaction Survey conducted by the American Truck Dealers (ATD), a division of the National Automobile Dealers Association (NADA).

As the captive finance company supporting Daimler Trucks North America (DTNA) dealers selling Freightliner and Western Star brands, Daimler Truck Financial recaptured the top spot. Daimler Truck Financial delivered the largest year-over-year increase with a 15 percent improvement on last year’s score and recorded the highest score since ATD started measuring captives in 2004.

Brad Fauvre, CEO of Velocity Vehicle Group of Los Angeles with Freightliner dealerships in LA, San Diego and Las Vegas, said Daimler Truck Financial’s top ranking in the ATD survey is a result of being a strong finance partner with the Freightliner dealer body. Fauvre says, “Unlike the banks that get in and out of the market, Daimler Truck Financial only does truck financing and they are always focused on the end-user and that makes them a very consistent partner.”

Tracey Road is proud to be a part of this ranking, and would like to pass this information along to our customers. We would also like to take this time to wish you a wonderful holiday season, and will strive to bring increased results to our customers on a local level as we enter a fresh and properous new year.

Don’t forget to check “This Week’s Dirt” daily for Sales Alert Updates!