Tracey Road Equipment, Inc. Announces New Location In Batavia, NY

May 3, 2017: Jerry Tracey, CEO of Tracey Road Equipment, announces the opening of a new location in Batavia, NY. As a result of our increasing success, our continuous commitment to customer service, and a growing customer-base, Jerry set sights on expanding the Tracey Companies throughout New York State. The new Tracey Road Equipment location, formerly Boyle’s Motor Sales, will allow Tracey Road Equipment to better serve Batavia, Buffalo, Greater Western NY and surrounding areas.

Just like our other locations, Tracey Road Equipment Batavia will have both truck and equipment sales, parts, service and equipment rentals.

Tracey says, “We’re looking forward to serving the customers of Boyle’s Motor Sales. The Batavia location is an exciting opportunity to develop new relationships within the community, and around the Western New York region”.

Established in 1976, Tracey Road Equipment will now have 6 locations spanning the state of New York. Today, Tracey’s Corporate Offices, contemporary shop, and beautiful facilities are situated on 38 acres in East Syracuse, New York. Our 5 established state-of-the-art facilities spanning New York State, are located in Albany, Binghamton, Rochester, and Watertown. Our facilities are among the biggest and best of the heavy-duty truck and construction equipment dealerships anywhere. We have invested in building and maintaining the finest facilities, representing quality products, providing top notch sales support, developing an immense rental fleet, staffing a knowledgeable parts team, and sustaining a trained, committed service department.

Through an extensive certification process, Tracey Road Equipment, a Freightliner and Western Star dealer, has achieved Daimler’s Elite Support status at 4 of their 6 locations (Syracuse, Rochester, Watertown and Binghamton) and is in the certification process at the remaining locations. In general, Elite Support is designed to provide rapid diagnosis, responsive turn-around time, consistent communication, robust parts availability and superb customer service – all provided by highly trained staff.

Tracey Road Equipment Batavia is now open Monday through Friday, from 7:30 am until 4:30 pm, and will be extending hours as we ramp up.

For information regarding the new Batavia location, visit or call (585) 343-2860 or (800) 872-2390.